How to Decide if Adopting a Cat is Right For You

Michelle Fern on Pet Life Radio

This week we talk to Steve Gordon, VP of Marketing for World’s Best Cat Litter and discuss with for an easy transition in any household. This segment will focus on recommendations for determining if adopting a cat is right for you, and talk about how World’s Best Cat Litter helps new cat owners get off on the right paw.

BIO:

Steve Gordon has joined Kent Pet Group (KPG) as the vice president – marketing. Gordon joins KPG after a long tenure with ACH Food Companies in the Chicago metro area.

He brings strong skills in marketing management with specific strengths in brand innovation and evolution and in working with sales to best integrate brand and sales strategies. Gordon also has strong experience in licensing, leveraging cause marketing and building brands.